Ferdinand Piëch

Life & Legacy

Ferdinand Karl Piëch (German pronunciation: [ˈfɛʁdinant ˈpiːɛç] ; 17 April 1937 – 25 August 2019) was an Austrian business magnate, engineer, and executive who held the positions of chairman of the executive board (Vorstandsvorsitzender) of the Volkswagen Group from 1993 to 2002, and chairman of the supervisory board (Aufsichtsratsvorsitzender) from 2002 to 2015.
As a grandson of Ferdinand Porsche, Piëch began his career at Porsche before moving to Audi, where he was instrumental in transforming the brand into a formidable competitor to Mercedes-Benz and BMW, thanks to groundbreaking models like the Audi Quattro and the Audi 100. Trained as an engineer, Piëch had a profound impact on the design and engineering of several iconic vehicles, including the Porsche 911, Porsche 917, Audi Quattro, and most notably the Bugatti Veyron, which, as of 2012, held the title of the fastest, most powerful, and most expensive road-legal car ever produced. Due to his significant contributions to the automotive industry, Piëch was named "Car Executive of the Century" in 1999 and was inducted into the Automotive Hall of Fame in 2014.